How to Commission a Logo Design: A Practical Guide for Non-Designers

If you're a freelancer starting your new business, you'll need a logo. The problem is most people don't know how to project manage a logo design. They are often left with designs that don't fit their needs and file formats they don't understand.

The How to Commission a Logo Design series attempts to solve this problem.


Table of Contents

  1. Three objectives for a great freelance logo design

  2. Write the worst brand identity anyone has ever written

  3. Some thoughts on naming your business


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